When you choose So Natural Institute, you are choosing its staff as well. At our office we offer the services of excellent professional technicians supported by an exceptional staff. Together we strive to make your time with us relaxing, informative, and ultimately fulfilling. We strive to exceed your expectations through our kindness, concern and professionalism.

Cheri Durbin, founder of So Natural Institute, is a Certified Permanent Cosmetic Technician with more than 17 years experience. Cheri and her daughter Angela, who has more than 12 years experience, are dedicated to providing you with high quality, modern techniques to achieve your cosmetic makeup goals. With every procedure performed the technicians at So Natural Institute strives to enhance your natural good looks.

Their conservative approach and sincere desire to provide client satisfaction has allowed them over the years to develop a very successful business. So Natural Institute is currently located in their own office where permanent cosmetics are the only procedures they offer. They are highly recommended among many area physicians.

Meet the Staff

Cheri Durbin

"I work conservatively to keep the natural look. I consider the client to be the creator and I am the professional who makes the creation look 'So Natural'."

• Founder of So Natural Institute - 1990
• Certified Permanent Cosmetic Technician - Since 1990
• Past President of The Society of Permanent Cosmetic Professionals (2000-2003)

Cheri Durbin established her business in 1990 under the name So Natural Institute after receiving her training from Perma-Derm Academy. She has continued her education with various technicians throughout the United States and has continued to be a long-standing member of the Society of Permanent Cosmetic Professionals (SPCP), a non-profit organization established to promote continuing education and high standards for this field. She was on the board as publicity chairman from 1999 to 2000 and served as president of the SPCP from 2000 to 2003. She is dedicated to teaching those standards to others.

Angela Durbin

"There are many colors and shapes that flatter all people differently, therefore each visit is customized to the clients personal desires and individual features."

• Certified Permanent Cosmetic Technician - Since 1996
• Member Society of Permanent Cosmetic Professionals
• SPCP Trainer Member
• Past (SPCP) board member 2004-2006

Apprenticed under Cheri Durbin, Angela Durbin completed her permanent cosmetics training in 1996. She quickly gained recognition amongst her colleagues in the Society of Permanent Cosmetic Professionals (SPCP) for her artistic flair and signature trait – perfectionism with professionalism. She was the youngest to ever serve on the SPCP board of directors from 2004 to 2006 and has been an active member since 1999. Thousands of permanent cosmetic procedures and hundreds of clients later, Angela stands as one of the best in the industry through continuous education within the permanent cosmetic industry.

Geri Hunt

Geri Hunt apprenticed under Cheri Durbin and Angela Durbin and completed her training in May 2007. She is the newest member of the So Natural Institute team and is a member of the Society of Permanent Cosmetic Professionals (SPCP), a non-profit organization established to promote continuing education and high standards for this field. Geri has an extensive background in management and customer service which allows her to communicate and relate to her clients and understand their needs.